Gallery Walk

Divide the class into four groups. The first group is the “artists” and the rest of the class is the “guests” in the “gallery.”

Have the first group tape their mascots to the wall and prepare to present their mascot to the guests in the gallery.

Divide the “guests” into smaller groups and have them visit each exhibit in the “gallery,” with each “artist” in the first group presenting the planning and design that went into their mascot. When they are done, the “guests “ move on to the next “artist.”

Have the “guests” fill out the Gallery Walk  Structure Strip in the student chapter Gallery Walk, or use the worksheet, for four of the mascots they see.

When all of the students have seen the first group’s mascots, have them rejoin the class and have the second group become the “artists.” Repeat the steps above with the second, third, and fourth group as artists.

When all of the students have had a chance to present their mascots, have them review their Gallery Walk worksheets and lead a whole-class discussion on the following questions:

How do designers get across a mascot’s personality?

How does the mascot’s personality help to sell a product?

What makes a mascot more likeable or memorable?