Gendered Words

A WordCloud is a visual way of showing what words appear in something and how often: the more often a word appears, the bigger it is. These WordClouds were made by UK charity Let Toys Be Toys from 300 TV ads that aired on channels popular with kids like Nick Jr. and Cartoon Network.

Take a look at these word clouds of words that appeared in ads featuring only girls or only boys. (You can zoom in and out with the arrow keys, the scroll wheel, or the plus and minus keys.)

Created by Let Toys Be Toys. Used with permission.

Now look at the word cloud of words that appeared in ads that featured boys and girls:

Created by Let Toys Be Toys. Used with permission.