The Cold Start Problem
Optimization goals are just half of how algorithms make decisions about what to show you.
The other half is your inputs: what the algorithm knows about you.
There are two kinds of inputs: explicit and implicit.
Explicit inputs are ones you know you are giving to the algorithm.
Implicit inputs are ones you don’t know you are giving it.
Take a look at the examples below and sort them into explicit inputs and implicit inputs.
A signal that you know you're sending, such as hitting the Like button.
A signal you may not know you're sending, such as how long you watch a video.